Finance Function & CFO Advisory

Too many reports, and still unclear which numbers matter

“There are too many reports and I still do not know which numbers matter.”What owners tell us

The situation

Signs you are facing this

  • Dozens of reports, nobody reads them all
  • Different reports give different numbers
  • Meetings argue about data instead of decisions
  • KPIs change every quarter
Exhibit 1What is driving it

The situation

Too many reports, and still unclear which numbers matter

  • Driver 1

    Reports added, never removed

    Each request creates a new report.

  • Driver 2

    No single source

    Numbers are pulled from different systems and dates.

  • Driver 3

    KPIs not linked to strategy

    Measures are easy to count, not important.

Exhibit 2How we work through it
  1. 1

    Diagnose

    Pick the KPIs

    A short list tied to how the business makes money.

  2. 2

    Design

    One source of truth

    Agreed definitions and data from one place.

  3. 3

    Embed

    One-page dashboard

    Trend, target and owner for each measure.

Exhibit 3What you receive
  • Report inventory and clean-up
  • A short list of decision metrics
  • One-page management dashboard
  • Owner and cadence for each metric

Common questions

How many KPIs should a business track?

Leadership usually works best with a small set, often under ten, each with a clear owner and target. Teams can track more detail below that.

What is the difference between a KPI and a metric?

Every KPI is a metric, but a KPI is one of the few that directly shows whether the business is meeting its goals.

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